What have I got in common with MC Hammer and Duncan Bannatyne? We are all slightly obsessed with posting 140 character messages to our followers at least once a day...
Just over 4 years ago, Twitter was launched.
Defined as a free micro-blogging service that allows people to read and send messages, called tweets, Twitter has certainly made its mark.
Once you have signed up to Twitter you can build up followers who search for you using your user name or find you on one of the profiles they follow. Tweeters can post links, pictures and status updates whenever they want. Mobile phone providers have created applications that can be downloaded so people can tweet on the go, users can also tweet by SMS.
Back in 1876 the telephone was invented, people were able to talk to others as much as they liked for as long as they liked but now society has changed. Twitter has revolutionised methods of communication. It suits the business person of 2010, who truly believes there are not enough hours in the day. They can keep up with friends, business colleagues, competitors, job offers and news headlines easily.
Twitter puts the emphasis back on the individual, they choose how often they use it, what they use it for and how many people they follow. By offering this tailored service Twitter is whatever the users make of it – the more you put in, the more you get out.
Businesses are also taking advantage of the Twitter Bug that has hit the World. With 75 million users businesses that overlook the importance of Twitter and don’t include it in their marketing plan are missing out. The service allows companies to connect with their target audience like never before. They can share information, monitor customer trends and gain feedback effectively and in real time.
As far as ‘jumping on the bandwagon’ goes, this is definitely one to get on!
Article Written by Carli Smith
Visit Inferno Designs for more on Web Design, Web Optimisation and Email Marketing.
No comments:
Post a Comment